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	<title>Konstfack - Vårutställning 2009 / Degree Exhibition 2009 &#187; Formgiving Intelligence</title>
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		<title>Anton Deak</title>
		<link>http://www.konstfack2009.se/master/mafi/anton-deak/</link>
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		<pubDate>Fri, 17 Apr 2009 09:58:52 +0000</pubDate>
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				<category><![CDATA[Formgiving Intelligence]]></category>
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		<guid isPermaLink="false">http://www.konstfack2009.se/?p=830</guid>
		<description><![CDATA[

Empowering designer tools



How do designers know why a product should look a certain way? How designers come to understand customer needs and make use of them in creating meaningful products to customers is what caught our interest in our master thesis project.

Underneath the obvious needs lay the silent needs that customers can’t formulate verbally, and [...]]]></description>
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		<title>Axel Undall</title>
		<link>http://www.konstfack2009.se/master/mafi/axel-undall/</link>
		<comments>http://www.konstfack2009.se/master/mafi/axel-undall/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:58:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Formgiving Intelligence]]></category>
		<category><![CDATA[Master]]></category>

		<guid isPermaLink="false">http://www.konstfack2009.se/?p=834</guid>
		<description><![CDATA[

Empowering designer tools



How do designers know why a product should look a certain way? How designers come to understand customer needs and make use of them in creating meaningful products to customers is what caught our interest in our master thesis project.

Underneath the obvious needs lay the silent needs that customers can’t formulate verbally, and [...]]]></description>
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		<title>Diana Fischer</title>
		<link>http://www.konstfack2009.se/master/mafi/diana-fischer/</link>
		<comments>http://www.konstfack2009.se/master/mafi/diana-fischer/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:58:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Formgiving Intelligence]]></category>
		<category><![CDATA[Master]]></category>

		<guid isPermaLink="false">http://www.konstfack2009.se/?p=831</guid>
		<description><![CDATA[

MOVE 2040


Design Innovation:
((D K L F )2 =  design2 + knowledge2 + life2 + future2)

Bringing together design, knowledge, strategy and imagination in one project to enable a horizon scanning for a probable future and to bring this into a design concept is called &#8220;advanced design&#8221;. To implement such a holistic approach in a design [...]]]></description>
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		<title>Louise Bahrton</title>
		<link>http://www.konstfack2009.se/master/mafi/louise-bahrton/</link>
		<comments>http://www.konstfack2009.se/master/mafi/louise-bahrton/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:58:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Formgiving Intelligence]]></category>
		<category><![CDATA[Master]]></category>

		<guid isPermaLink="false">http://www.konstfack2009.se/?p=829</guid>
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Owl Eyewear



The brand Owl Eyewear serves the purpose of change in the eyewear business, seeing how an environmentally friendly system can be desired and profitable.

I was interested to learn more about how to deal with environmental issues in design projects and to better understand the forces behind what makes a product more environmental friendly.

In my [...]]]></description>
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		<title>Naoto Nakamura</title>
		<link>http://www.konstfack2009.se/master/mafi/naoto-nakamura/</link>
		<comments>http://www.konstfack2009.se/master/mafi/naoto-nakamura/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:58:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Formgiving Intelligence]]></category>
		<category><![CDATA[Master]]></category>

		<guid isPermaLink="false">http://www.konstfack2009.se/?p=832</guid>
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SynCraft &#8211; Crafted Home Appliances


Creating a sustainable fusion between crafted and industrial products with the focus on emotional value and uniqueness.

Almost all the industrial products are made by mass-production processes with cheap plastic and are often considered to be throw-away objects. When it breaks down, you buy another one. We often experience this situation, especially [...]]]></description>
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		<title>Wai-Ling So</title>
		<link>http://www.konstfack2009.se/master/mafi/wai-ling-so/</link>
		<comments>http://www.konstfack2009.se/master/mafi/wai-ling-so/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:58:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Formgiving Intelligence]]></category>
		<category><![CDATA[Master]]></category>

		<guid isPermaLink="false">http://www.konstfack2009.se/?p=833</guid>
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Charity + capitalism. Co-branding from a strategic design perspective.



What can you do to create a mutual win/win situation that benefits companies, charity organizations and consumers? 

In my project I found that co-branding has many potential advantages. But it transpired that many Swedish companies have still not realized the actual benefit of strategic partnership. This may [...]]]></description>
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